Quantcas
t issued a new study that offers some interesting insight into the state of the smartphone market. The study views market trends in North American mobile internet use and how the competitors are stacking up.
The good news for Android is that the study shows its use to be mounting, while Apple’s is slipping. At its peak in September 2009, Apple controlled about 68 percent of the market. During the same period, Android only had 8 percent. Now the market share is 25 percent for Android vs. 56 percent for Apple.
Quantcast also found that Android began 2010 with 18.6 percent smartphone OS market share and managed to take 11.4 percent share from Apple’s iOS, 1.6 percent from RIM’s Blackberry and 5.7 percent from all other OS providers, such as Microsoft Windows Mobile and Palm’s WebOS.
Verizon’s Motorola Droid, Droid 2, and HTC Droid Incredible have popularized the Android system, boosting sales. On the other hand, the iPad is selling over 2.3 million units a month. Most users with iPads access the internet regularly either via Wi-Fi, or built-in 3G modem. By contrast, Android only has the Dell Streak competing for that market.
With millions of internet and smartphone users, the stakes couldn’t be higher.
